Browsing OUSL Academic Research by Author "Jayakody, J.A.S.K."

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Identification of relationship marketing orientation of customers on their sales person in Sri Lankan corporate banking sector

Abeysekera, Nalin; Jayakody, J.A.S.K. (Vavuniya campus Annual Research Session, University of Vauniya,, 2008)
Identification of the Transformational Leadership Behaviors of Sales Person in Sri lanka Corporate Banking Sector

Jayakody, J.A.S.K.; Abeysekera, Nalin (University of Colombo, 2009)
Identify the relationship Marketing Orientation of Customer on their Sales Person in Sri Lanka Corporate Banking Sector

Abeysekera, Nalin; Jayakody, J.A.S.K. (University of Jaffna, 2008)
Relationship Marketing Perspective on Salespersons’ Transformational Leadership Behavior Effect

Abeysekera, Nalin; Jayakody, J.A.S.K. (Contemporary Management Research, 2011)

The study examined the impact of transformational leadership behavior of salespersons on their customers’ relationship marketing behavior in the corporate banking sector in Sri Lanka. Researchers found that there is a ...

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