Critical assessment of the brand strategy of the OUSL: Unraveling the flaws, causes and issues

dc.contributor.author	Vidanapathirana, U.
dc.contributor.author	Abeysekera, Nalin
dc.date.accessioned	2019-07-15T06:03:18Z
dc.date.available	2019-07-15T06:03:18Z
dc.date.issued	2011
dc.identifier.issn	2012-9912
dc.identifier.uri	http://repository.ou.ac.lk/handle/94ousl/749
dc.language.iso	en_US	en_US
dc.publisher	The Open University of Sri Lanka	en_US
dc.subject	Unraveling	en_US
dc.subject	Brand strategy	en_US
dc.title	Critical assessment of the brand strategy of the OUSL: Unraveling the flaws, causes and issues	en_US
dc.type	Article	en_US